Our Team

Our Team

All company team members are Elite Athletes and Professionals who have a positive vision and mindset. Our team members always strive to improve our service as well as the relationship with our clients. We take pride in our own self- growth, personal fitness level, and always motivate our clients to be their best!


We are committed to a vision of excellence in both service and value. We manage each property’s amenities from a customer-centric perspective. Every client is treated to maximize his or her enjoyment, fulfillment, and values.


We take our job seriously, so your facility earns respect and admiration from the entire community. Our team can also provide turn key management for other amenities such Spa, Member outings and team building exercises. Our core values includes trust, integrity, respect, loyalty, and excellence.

joan

Joan Smith

CEO/Founder

Joan Smith leads our firm. Joan is a world class Olympian fitness athlete, Ifbb Pro, Ex British Army, who represented the British Army in multiple sports, Life-Coach. Joan is also Fitness Model who has won awards around the globe for her fitness and physique accomplishments.

Joan has served in high level leadership positions, both civilian and military. Other management experiences includes, Security and setting up company branches in other countries and managing projects.

Joan Has Helped & Served Over 100,000 Women To Lose Weight All Natural & Getting them In  Best Shape All Online Based Internationally With Her SHAPE-SHIFTERS COMMUNITY PROGRAM ( www.changinglives.fitness) Don’t Forget To Check It Out.

Joan is also A Private International Executive Protection Bodyguard, Special Operations for Diplomats, VIP’s, & Celebrities.

At PFS Joan oversees all aspects of the firm and works closely with each team member.

During her military career Joan trained and moved troops on several tours of duty, including two tours in Afghanistan and two tours in Iraq. Her leadership, attention to detail, genuine personality, and friendly approach provides the leadership and unique culture.

 Joan is AN AMBASSADOR OF MIAMI RESCUE MISSION(non-profit organization, providing emergency services, recovery programs, and transitional housing to men, women , and children in Miami). Serving the homeless and needy of  Miami by helping men, women, and children with meals, safe shelter, life-changing residential programs, employment, and housing resulting in transformed lives and giving them hope.

Joan is also a member of COVER GIRLS GROUP: Cover Girls are mentors who give of their time (volunteer), their talent (skills and abilities) and their treasure (pledge of $10 dollars or more per month). This is all done in love to help women and children who have had some really hard knocks in life including abuse and homelessness. The goal is to see those that are mentored become successful in life.

Joan has also volunteered working with multiple charity organizations overseas such as  USAID (United States Agency for International Development) working with kids in need. Joan has travelled the world, and is familiar with international customs and cultures.

Joan is a member of Miami Beach Chamber Of Commerce and (SFCA) Southern  Florida Concierge Association .

mixer

David P. Mixer

Advisory Board Member

David Mixer has a long history in entrepreneurial initiatives, venture capital and private equity.

David has been co-founder of several investment companies, including Colombia Capital, Runet Holdings (Russia), China Private Equity Management (China) and Middleland Capital .

David has a BA from Union College and a MBA from Harvard.

sal

Henry Sal Jr.

Advisory Board Member

Henry Sal Jr. has provided the passion for innovation and the visionary leadership to put CSI in the ranks of the country’s most prestigious organizations, earning the company recognition as an Inc.

5000 Fastest-Growing Company in the United States for three consecutive years.

cody

Cody Patrick

Strategic Partner

Cody Patrick is a well-respected fitness professional in Miami Beach.

As an entrepreneur and gym owner,  Cody is constantly conceptualizing the next development in cutting edge fitness. As one of the most recognizable faces in the South Beach fitness community.

Cody is actively involved in many local and national charitable organizations.

Dominic Rinaldi

Dominic Rinaldi

Advisory Board Member

(Ex Military – Navy Officer)

Dominic Rinaldi, Professional and Military Service Background: Commander, Submarine Forces Pacific, Pearl Harbor, HI, Assistant Special Programs Officer, responsible directly support the planning and execution of highly sensitive undersea operations, Provided decisional briefs that facilitate the effective disposition of highly valuable military assets.

Dominic was In charge of Submarine Operations and Intelligence Officer, Responsible for: Fulfilled myriad roles as a subject matter expert for the Intelligence Directorate of the Commander, Contributed to the planning and support of over 75 missions vital to national security, Briefed and provided operational recommendation to the highest levels of leadership.        

Dominic managed top secret programs of record to include administration, indoctrinations, debriefings, training, and maintenance of security protocols.

Unrestricted Line Officer, Served as a direct representative of the Commanding Officer to include supervision of maintenance,             Planning, reactor plant operations, and tactical employment of the submarine.

Dominic’ areas of experts : Nuclear Engineer Officer Examination, Officer Qualified in Submarines,     Ohio State University – Columbus, OH ,B.S. Business Administration, Finance, Ohio State University Naval Reserve Officer Training Corps

Military Training: Nuclear Power Training Unit, Charleston, SC, Naval Submarine School, Groton, CT Naval Nuclear Power Training Command, Charleston, SC